The Yolk is a new digital agency that is the result of a merger between specialist agencies Sticky Panda (Digital strategy and online performance) and Blue Hat Technologies (Web and software development). My role in this new exciting venture will be as the Customer Engagement Director. I'm very excited about the new prospects and will update people on forthcoming news.

The Yolk is due to officially launch in January 2010 (straight after the New Year) so if anyone has any questions, please let me know. Alternatively, visit The Yolk's website to sign up to our newsletter or follow us on Twitter.

Related links:

• The Yolk
• The Yolk on Twitter

As with most features in LinkedIn (except the newly released Twitter integration), applications are very hidden. I decided to test out the use of applications and started with the poll app. I thought that this would be a useful starting point due to the support for the Social Media survey (for which the data is being analysed as you read this!). The poll is just a quick question to ask what you look for in a digital agency... Please feel free to have a go!

View the LinkedIn Poll