With our recent discussion of Bing, it doesn help realise how far ahead Google are, although a lot of regular users will not be aware of this information. If Google sets out to communicate this, it should see them quite comfortably stay at the forefront of search.

Hopefully we'll see more of these innovative solutions to help improve navigation online. With the launch of this and interfaces such as with the iPhone, companies really need to raise the bar on how they get users to navigate around their sites to match customer needs and expectations.

 

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